Anurag Roy

My journey didn't start in a classroom but on the sales floor. Over twenty-six years in sales and business leadership I have learned that real growth is about systems not just tactics. As a Digital Marketing Trainer at DigiSkolae Lucknow, I focus on bridging that gap for my students by teaching digital marketing strategies that actually work in the real world. Whether it is scaling with Meta ads and Google ads for immediate results or building long term authority through SEO, AEO, and GEO I believe in a complete approach. My goal is to ensure every student is ready to handle real budgets and real clients.

A brief guide on how SEO is now changing and why AEO and GEO is important. Its about using the search trinity - SE, AEO and GEO

The Evolution of Search: From SEO to GEO and AEO (The 2026 Guide)

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Table of Contents Has Google Search Changed So Much That SEO Alone Can No Longer Get You Found? The short answer is yes. And if you are a marketer, a business owner, or a student learning digital marketing in 2026, this is the single most important shift you need to understand right now. For nearly […]

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Why business needs website

7 Reasons Why Every Business Needs a Website in 2026, And Why I Keep Saying This to Everyone I Meet

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When I started DigiSkolae back in 2022, I wrote our very first blog about why businesses need a website. It was the most basic question people used to ask me then “Anurag bhai, website se kya hoga?” Fast forward to 2026, and the question hasn’t disappeared. It has just gotten more urgent. So let me

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